Plutogrit Tee

In 1987, a group of economists, philosophers, and one very tired janitor gathered in a broom closet and asked themselves: "What do you call it when a person works themselves half to death and somehow ends up rich?"

They didn't have an answer. Until now.

Plutogrit (Noun) — The rugged, hard-earned grind that ultimately leads to immense fortune.

Wear it to your 5am gym session. Wear it to your second job. Wear it while you're building something nobody believes in yet. Especially then.

• Premium unisex tee — soft enough for the hustle, tough enough for the grind
• Bold cracked-earth PLUTOGRIT graphic, centered chest
• White colorway — clean outside, chaotic inside
• Available in S through 3XL — because grinders come in all sizes

Plutogrit: For people who don't quit. Also for people who are about to quit but won't.